First, what is your line of business?
Gymnastics Studio
$150
Avg. Customer Value
Used Car Lot
$15,000
Avg. Customer Value
Electrician
$350
Avg. Customer Value
Plumber
$400
Avg. Customer Value
Doula
$1,200
Avg. Customer Value
Personal Trainer
$300
Avg. Customer Value
Custom
Enter
your average
Pain Point #1: Missed Calls = Lost Revenue
calls per week
calls per week
56%
of customers expect a business to be available after hours.
Source: Small Business Trends Report 2024
Pain Point #2: Poor Lead-to-Revenue Conversion
% booked
% show up
% closed
84%
of your leads aren't becoming customers
Top performers convert 35-45% of leads. You're converting 8.4%
Pain Point #3: Speed to Lead
78%
of sales go to the first vendor that responds.
Source: Forrester / Ziff Davis
Your Current Marketing Performance
$ per month
$ per lead
Your current cost per acquisition: $893
This is how much it costs you to get one new customer through marketing.
Your Total Monthly Revenue Loss
$23,847
That's $286,164 per year going to your competitors
$12,347
Lost to Missed Calls
$8,500
Lost to Poor Conversion
$3,000
Lost to Slow Response
28
Jobs Won by Competitors
%
What This Means For Your Business:
At your current 10% net margin, you'd need $297,588 in additional sales just to make up for these losses. Or... you could just plug the leaks.
Data Sources & Industry Research
- Lead Response Management Study: Responding in 5 minutes is 21x more effective than in 30 minutes.
- Drift/Kellogg: Contacting a lead in the first minute increases contact rates by 100x vs 30 minutes.
- Forrester/Ziff Davis: The first vendor to respond wins 78% of sales on average.
- Small Business Trends (2024): "State of Small Business Report" - Customer communication preferences.
- Harvard Business Review: "The Short Life of Online Sales Leads" - Lead decay statistics.